Educational requirements: Bachelor
English requirements: Competent English
Requirements for skilled employment experience for years: 1-3 years
Required residence status: Temporary visa, Permanent resident, Citizen
Accept remote work: unacceptable
Sales & optimization:
Drive net sales and day-to-day operations and execution of your customer segment/customer group in your e-com market
Know your sales situation through sales and customer behaviour analysis and follow up on actions taken
Identify opportunities, threats and set priorities based on biggest customer impact
Responsible for daily optimisation and evaluation of our online touchpoints, components and customer relevance
Align sales goals and execution strategy towards customer base growth
Optimize content on site & provide input to Customer Activation & Marketing team
Customer:
Responsible for performance and follow up online customer segments
Identify potentials in customer base segments to drive maximum customer impact
Conduct A/B testing to optimize content interactions and secure customer relevance by optimizing each landing page
Give input on what assortment is relevant to whom based on data & insights & send feedback to merchandising
Identify customer potentials within full assortment in connection to customer segments and track trends (search, interaction changes on site connecting to commercial messages…) shifts in spend and customer demand prediction
Track and follow up experience KPIs on site and in owned channels
Know your sales market, customer behavior, customer expectations and competitor overview
Execute and optimize local SEO for your segment
Collaboration:
Work closely with Media planner to evaluate commercial messages in owned channels to ensure best commercial execution
Work closely with the merchandising team to optimize push vs pull in product execution (customer demand vs business need)
Collaborate with regional team in cross channel testing, targeting and evaluation
Brief on site placements to be published on weekly level
QUALIFICATIONS
University Degree, preferably in Business, Economics, Marketing, Analytics or E-commerce
2+ years of E-commerce experience
2+ years' experience working with data analysis to take strategic decisions
Omni retail experience preferable
Sales and web analysis experience including Google Analytics
Experience working in and/or consuming reports from Tableau & Power-Bi or other platforms used
Previous experience working with customer segments/groups
Additional Information – Who You Are
Sales driven, customer focused and results-oriented
You are experience within e-com and have an understanding of the total digital eco-system and its synergies
Strong data management skills – analytical, structured, ability to synthesize information and draw conclusions
Analytical skills to evaluate actions from a short and long term perspective and connect to growth targets
You are comfortable visualizing and presenting the results of your analysis towards collaborating teams
Proactive, curious and innovative approach to problem solving with a constant improvement mindset
Able to work independently and be self-motivated while still working within a team environment and fostering a strong team collaboration
Leadership capabilities and communicational skills to get your message across and you have the drive to see them through
Growth mindset and adaptable to change
You will report to the Ecommerce Commercial Manager within the Customer activation & Marketing team